WWW Easy Start

A business plan is based around costs, resources and profits. Here I can help you with some typical figures to get your Online Business Plan started. Yes, I know there is no such thing as a typical business: if you plan to sell Ferrari’s your figures will be way off!

But if you are average in the sense of wanting to sell products or services online for between $17 and $97 to rabid customers in a hungry market niche – then this will should be good enough to provide you with realistic expectations.

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You’ve seen the sales pitch – 100 visitors translating into one or two customers to earn you anywhere from $27 to $97 each, or maybe more!

Now here’s the reality. How many visitors click for an offer on your landing page will depend on how many options you give them. If you are clever enough to give them only otion and one place to go, you will be doing really well if 10% click – but this number could well be only 1 or 2% or less.

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Starting an Online Business needs commitment, hard work and persistence. Like most things in life working on the internet is easy once you know what to do.

Unfortunately as a beginner, you will be swamped by conflicting information about what to do – and soon bombarded with vast quantities of infomation from webinars, videos, audios, ebooks, training, mentoring and tools.

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Guru’s love to paint a picture of your internet businesses running itself on auto-pilot while you are relaxing on the beach.

When you are starting out trying to make a living online this is a great way to get drawn into the cycle of buying a never ending stream of products or services in the hope they will provide you with a business in a box.

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Nobody would considering opening a real shop without having a plan and something of value to offer customers.

Many small businesses are simply resellers offering products they have purchased wholesale – making a profit on the value they offer customers by having products in stock, and taking the risk of buying in bulk to get discount prices.

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The internet is compex and few people understand most of it’s complexities.

This makes working on the internet a real challenge for most people – because it involves working with things they don’t fully understand.

For your internet business this means you often need to work outside of your comfort zone – or at least outside of the box you usually work within.

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You will reap what you sow – is one version of the ancient Iron Law from Socrates

This basic law applies to lots of slightly different ones relevant to all businesses: Such as “Offer something of value before expecting a reward” Or “The more people you can help get what they want, the greater the rewards will come your way”

So when starting an online business, make sure you are very clear about the value you are adding to any product or service you offer to customers. Yes it is possbile to copy or recycle other people content and offer a ‘me to’ affiliate product – but is your value really worth the profit you are hoping to make? Would you be comfortable taking money from your family or friends? Or would you suggest they could get something cheaper or better elsewhere?

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Is a business plan corny or for real? Something you might do when you get around to it – or an essential way to start any business? OK most people either don’t know what a business plan is or how to create one …! So I have created a simple free spreadsheet to help you get organised and quickly on your way towards working profitably.

This Excel-2002 spreadsheet *** allows you to quickly and easily record the time and money you spend and earn online – providing summaries that you can sort by dates, activities $ (or £) etc. If you work, you will already know that every business needs to clooect this sort of information – on timesheets or in diaries for later billing or analysis. So even if you presently hate filling in your timesheet at work, maybe you can accept it is necessary, and start doing something similar for your online business? Then at the end of each week or month you will easily be able to see what you have spent your time and money on and the results produced. So you can easily start doing more of whatever is most productive!

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